Which Side of the Road do Your Habits Land You? (c)

What Happens in a Typical Career Move or Business on your own or with generic career help Permission Notice at end forms part of this chart	The Difference in the Experience and Results with the Career Equity TM System Permission Notice at end forms part of this chart
Tasks and Transactions – Set by Employers Conventional career chores get you a job this time but must be repeated again and again, because career control is never established, root issues reoccur and equity does not accrue.  Non-systematic help is always an expenditure (never ends). A bandaid.   Little is changed.	A Creative and Systematic Process - Led by You Root problems in career are stopped so they cannot reoccur on you. Companies become actors in your play; most of what comes your way fits your intention. Comp, opportunities and freedoms come to you. Career goals-attainment accelerated by years. Reusable system.  Systematic help is a cost-neutral investment that continues to  yield profits (and peace) for years. A solution. Game is raised.
Each Career Move or Sale is a Piecemeal & Reactive Experience A mix of advice to ‘try everything; you never know what’ll work’. Client forms no systematic control of time, frame of mind or contacts’ response Confidence and motivation very difficult to sustain.	Each Career Move or Sale is a Methodical & Productive Experience Systematic framework keeps client focused on specific “1st-5th Gear”TM action stages to follow. They always know there is a next step and how to determine it and do it. Client may notice that they seem to manufacture luck.
Limited Self-Knowledge; Few Viable New Options Assumes assessment tests are essential, but client will not necessarily gain confidence / optimism from these, as it is challenging to accept the results. Re-employment in similar job titles or roles is the scope. Client’s validity seen as limited to past responsibilities.  Career change usually infeasible, as this would surely mean starting over at bottom. This is problematic because industries appear and disappear, and a person’s needs change.	Integrative Self-Confidence; New Relevance; Extra Options Client is facilitated to rapidly uncover their characteristic pattern of usefulness; and gains an expanded self-concept. This effects a rise in authentic self-confidence and optimism. Unique pattern of useful talents adds potential to be of business advantage to more industries/roles. A shift may in fact be the best option. The pool the client can credibly search in is enlarged. Both existing field and career changes are feasible targets, as comp level can be preserved.
# 1 Activity = Sending Documents Out Cover letters & resumes or proposals are prime tools. Relying on these wastes time.	# 1 Activity = Meaningful Conversations with Players Prime tools: One compelling but informal message. and Questions that engage the involvement of key people and likely next bosses.
Oriented to Formal Channels (Least likely source of hires) Time focused primarily on applying to numerous postings. These are the minority of suitable available jobs. Statistically, all but 1application will fail.	Oriented to Informal Channels (Most likely source of hires) Time is focused primarily on systematic visibility-building as the fastest route to majority of all actual available work.  Important industry relationships are sought out and built. For appropriate vacancies, client usually gains a meeting before the formal applicants.
Awkward, Limited Networking If done at all, networking comes across in a confusing way. No clear message and contacts are asked the wrong question – do they know of anyone who’s hiring.  Over-reliance on random mass ‘networking’ events that cannot produce serious outcomes very soon. Tired “Information interviews” do not form credibility; and limit candidate’s reach to 1-2 degrees away. Network growth is problematic. Web identity may not be leveraged with web professional activity.	Natural, Productive 2-Stage Networking Yields Insight  and Engagement In making contact person-by-person, there is never any ‘selling yourself’, ‘asking for work’ or ‘help’. Unique 2-stage networking approach is natural and productive. Concentration on holding 1:1 meetings. Career identity is naturally reframed from former roles to one’s next work, via well-run conversations that produce endorsement, insight and access. Exponential network growth is achieved with refreshing emotional intelligence and is mutually enjoyable. One round of personal meetings garners insight and engages collaboration to penetrate further into the field or a new level. Any career change is a non-issue, accepted. Credibility is actively demonstrated and opportunities are developed in a final round of proactive but collaborative meetings with best bosses.  Adept use of leading Web tools to build Google ranking for your career, and locate/connect to contacts.
Only Cover Letters & Resumes Objective: Mass distribution of info. Metrics – most submissions won’t produce.  A boring, disheartening chore. Cover letter summarizes history and gives self-appraisals and superlatives rather than illustrate understanding of and ability to do what this boss and business most need. Applicant acts as and re main s a stranger to their best bosses or clients. Time and hopes are wasted sending info out to recruiters.	20 Tools to Credibly Open Doors Objective: As few meetings as necessary to meet the goal.  Info is given out in stages as meetings are made firm. Metrics – each foray does produce.  A stimulating, motivating venture. Special submission for ads/postings reliably gains interviews, even over better qualified candidates. Innovative, practical communication tools/channels best accepted by the target market are chosen from an array of 20. Effective letter compels invitations from executives to meet. Value to them is identified jointly, live 1:1, rather than guessed at or pitched. Time invested wisely in industry visibility that recruiters in the industry look for.
Client prepped for Formal Interviews Only Training is for formal job interviews (which may occur too infrequently for real progress).	Client Prepped to Proactively Meet with Best Bosses Training is for leading proactive meetings, which build connections to next bosses without waiting for “openings.” No Delays or Wasted Meetings –  Client questions/coaches the decision maker to either a commitment or referral Exceptional job-interview handling because of fluency gained by numerous proactive meetings.
If Salary Negotiation techniques are known, Negotiation is Attempted at End If available, any coaching on compensation negotiation waits for the offer at the end of the job search	Negotiation Ability Builds from the Start Acquire value and bargaining power steadily from early stages of the move.  Candidate has by now grown adept as an informal communicator who gets contacts to see their view. Salary negotiation acumen is developed. Renegotiating the initial offer through specialized advisory counsel increases comp by 20%-200%.
No extra career benefits from search. Career control and resilience not improved in a conventional campaign . Once job is found, career-building activity stops till next time. Career Equity TM doesn’t increase.	Once Landed, Benefits of Career EquityTM Continue to Add Up Career control and resilience established. Credibility established in an intentionally chosen field. Career ease and freedoms continue to build through main tenance of the valuable inroads and network that were built up in the job search.
If Self Employed… Receive Entrepreneurship Info Executive/life coaches and career counselors encourage self employment, but often lack all-important business ownership experience, and sales acumen themselves. That background they lack is essential to your wise decision on founding and growing a sustainable solo or small business. Instead only common knowledge is supplied. Small business consultants don’t work with the whole person, on making the career decision to enter business. Permission granted for chart circulation and reproduction in full only, with this attribution and contact information: Exclusive source for Career Equity TM: Work Creatively Career and Business Advisors Inc. Mary-Frances Fox, President 1 First Canadian Place, Suite 350 Toronto, Ontario M5X 1C1 mffox@workcreatively.ca Toronto    416 922 4476 GTA         905 543 4353 Canada    1 888 315 0003 Launching soon: www.careerequityadvisor.com Legacy company: www.workcreatively.com	Make Actual Sales Work with a highly successful owner who has ‘done this’. Over a third of clients here have their own business. Prospective founders actively investigate the demand for their services or product and make an evidence-backed go/no go decision. Existing owners form a customer creation system. New and existing owners are guided through the completion of two sales. They establish and receive higher rates. Permission granted for chart circulation and reproduction, with this attribution and contact information: Exclusive source for Career Equity TM: Work Creatively Career and Business Advisors Inc. Mary-Frances Fox, President 1 First Canadian Place, Suite 350 Toronto, Ontario M5X 1C1 mffox@workcreatively.ca Toronto    416 922 4476 GTA         905 543 4353 Canada    1 888 315 0003 Launching soon: www.careerequityadvisor.com Legacy company: www.workcreatively.com